Hello, and thanks for stopping by.

This page only works from the personal link you were sent. Please open that link, or reply to the message and I'll send it again.

Hi, and thank you.

This takes about ten minutes. There's nothing to prepare and no right or wrong answers. I'd like your honest first reaction, in your own words.

Please do it in one sitting, and go with your first thought.

First, a quick look

You'll see a web page for five seconds. Then it goes away and I'll ask a few questions about it.

Read it the way you'd read any page. You'll only see it once.

Book a first call 30 minutes, no charge. Most clients run $5M to $25M in revenue.

For 18 years I led the team that ran Mitchell & Ness's ecommerce and wired it to their back office, through every platform change and every change of owner.

Every week, my system pulls each client's status from the tools we use and gives every account a grade.

A few quick questions

Short answers are fine. If you're not sure, just say so.

Five short lines

Read all five, then answer the two questions below.

    Which one would make you keep reading?

    Which one would you skip?

    Fill in the gaps

    Some words are missing. Type the one word you think fits each numbered gap. Guessing is fine, and there's no time limit.

    Last question

    Thank you!

    Your answers are in. That really helps. You can close this page now.